Wednesday, April 20, 2016

Elevator Pitch No. 4



1. The pitch
(Transcript)

"Hello, my name is Lauren;  I am a 4th year at the University of Florida, and I am an avid scavenger of food. I don't know about y'all, but I search far and wide and sometimes, I wish I had food at the most inconvenient times. Have you ever wished your friends or even a stranger could deliver you food late at night when you're studying and immobile at Club West or Marston? Well, let me introduce you to an interactive app that connects you to a community of food deliverers to you. This app called "Growl" will allow you to connect to your friends in an interactive app community where you all are able to accept each other's personal food requests and retrieve these food items in a "food-run-mission" under a limited amount of time, like 20 minutes, which the hungry person can set. Let's put this into a scenario.
You’re a college student, stuck alone at Marston. You hear your stomach growling. And all you can think about is burgers, nuggets, COFFEE! And then you suddenly remember “Growl,” the app that lets you find people to challenge on food quests. There’s even an additional feature where instead of challenging them, you can post an amount you’re willing to pay to have it delivered to you as a tip to them. It’s simple as 1. 2. 3. 1. You log onto the app on your smart phone, post on your status something along the following lines: "I am hungry for some McDonalds, and I need it in 20 minutes." If someone on your friendslist is available and accepts your food challenge, he/she will accept the chance to pick up your food item after you have purchased it from the store with the Growl app. With every successful food run, your friends can rack up points for prizes, and after every food delivery, you can rate if the deliverer was a 4/5 star deliverer, if the food was correctly ordered, etc. You can even change your settings and allow other community members that aren't your friends to deliver you food. You should never go hungry late at night. A new addition to the app will be the “tinder-my-food” edition, where you can select who your deliverer will be through a swipe up for a yes or a swipe down for a no motion. I think this’ll create an interesting study break, allow for other members to meet each other and ultimately allow the hungry student to be satiated. After your food run date, you can rate how your deliverer was and how accurate the order was. Mama always said the best way to someone’s heart was through their stomach. Join the Growl app community. Remember. Don't let your hunger roar, just "Growl."

2) Reflection
A lot of people had no clue who would be delivering the food, so I added the new feature of not only allowing friends to deliver you food but making it into a tinder-like dating app ignited through hunger. 

3) What did you change? 
I made the app idea more flexible in that users can buy the food right there on the spot, as opposed to making the deliverer go and pay for the food. I added a "tip" option to allow the deliverer to be tipped if the person who orders the food likes the experience enough. I added an option to allow users to swipe up or down and pick their own food deliverer, so it's kinda like a dating app through food.

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